What If A Donation Could"Do Good" For Longer?

At the Tree of Life Foundation, we believe it can. By investing the bulk of donations that would otherwise have made a one-time difference, the impact is multiplied and sustained.

Tree of Life is a foundation built and operated on Christian values and principles. Established in 2007 as a South African Trust, it offers financial support to organisations in accordance with the Tree of Life trust deed.

Our objectives include:

  1. To invest capital wisely and generate good returns, but in such a way that the impact is greater than merely economic benefits.
  2. To establish a sizable "endowment fund" so that charities can be funded on a sustainable basis through investment returns.
  3. To create a platform for collective donor capital thereby facilitating funding for sizable projects that would typically be too big for individual donors.

The Foundation is registered as a Public Benefit Organisation (PBO) at the South African Revenue Service (SARS), and is therefore tax exempt. As a PBO, Tree of Life is allowed to invest in trading companies, but is not allowed to be a trading company itself.

As such, the Foundation is the sole shareholder in SAAD Investment Holdings, a commercial investment entity that also manages all of Tree of Life’s investments.

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Tree of Life’s mission is to build a substantial “endowment fund” from which qualifying charities in South Africa and Africa can be supported on a sustainable and predictable basis. In our experience, charities often find it difficult to do long-term strategic planning or to commit to longer-term projects, simply because their funding tends to be sporadic and short-term in nature.

Our aim is to invest money (that does not form part of a Donor-advised Fund) in such a way that we can distribute at least 2.5% of this capital base annually to selected charities, NGOs and ministries in accordance with the Tree of Life deed.


Tree of Life was founded in 2007 when two businessmen provided the start-up capital in the form of equity investments. For the first nine years it did not attempt to raise funds – during this period growth came exclusively from investment returns.

Due to our successful track record in investments and the growing awareness that “social impact investing” is a crucial component of achieving sustainable change in Africa, we have access to attractive investment opportunities.

To capitalise on this and to fast track the process of reaching a capital base that will facilitate significant change on the continent, it started to raise funds in 2016, when it created a donor-advised fund platform.

Donor-advised Funds"With time, your contribution could
grow and bear ever-increasing fruit."

A Tree of Life Donor-advised Fund (DAF) provides donors with an innovative way to invest and distribute charitable capital in Africa with long-lasting effects.

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